Protect Your Brand Against Cyber Attacks With These Tips

The rate of cybercrime is rising much rapidly these days and with the total reliability of businesses on the internet, no brand can consider themselves safe from cyber-attacks. These attacks can be done in various forms and they are highly sophisticated, it is hard to detect and prevent it. Even the major brands are facing reputational loss and financial loss at the hands of cybercriminals mainly because of the sophistication of such attacks.

Two of the most common attacks disrupting brands all around the world include phishing scams and malware attacks. Phishing scams are done through the disguised emails sent from a compromised email account giving you the links of websites masquerading as an authentic website in order to get sensitive information from users like login credentials and bank accounts’ usernames and passwords.

Malware attacks, on the other hand, is the installation of a malicious content on the victim’s system in order to steal information from the system. These brand associated malware attacks can be quite damaging in both financial and reputational terms.

Both of these attacks are drastically different in mechanism but have the same damaging consequences. Therefore it is extremely important to protect your brand against such cyber-attacks and so I am going to list some tips for your help.

Tips to Protect Your Brand Against Cyber Attacks:

Let us follow some simple and easy tips to protect your brands against cyber-attacks:

• Stay alert at all times:

It is best to stay alert at all times if someone is trying to register a domain similar to your name or using your brand logo to mislead users into using their website. Such websites may disrupt your business and take up your online traffic or may damage your brand reputation with negative customer service. This may help you to control the situation before any cybercriminal takes benefit of your brand name using phishing attacks.

• Identify and takedown phishing sites:

If you are concerned with some emails or websites and doubt their identification, do not waste any more time and talk to your ISP or security department instantly. These websites are investigated and taken down instantly if they are phishing websites.

• Monitor Mobile Apps & Emails:

Mobile apps is a trending way of cyber-attacks these days therefore it is not only important to monitor emails but also to monitor mobile apps as well in order to protect cybercrime.